Guidelines

Last updated 24. June 2024

Here are some inspiration and examples on how to make graphics with BIs profile.

Logo guidelines

Keep in mind what kind of background colour you use. It is important to have good contrast to make sure the logo is visible and clear.

Example 4
doThis

Use the darkest blue as background colour when using the negative logo.

Example 6
doThis
Example 5
dontDoThis

It is important to remember that the BI logo is a logo with transparent background and not a logo with fixed background. Meaning that the logo should be directly placed on the background. Please do not do as illustrated in the examples below.

Example 15
dontDoThis
Example 16
dontDoThis

Typography guidelines

Drop shadow and uppercased text hurts the readability. Avoid when possible

Capslock
dontDoThis

Uppercased text

Text with dropshadow examples
dontDoThis

Drop shadow on the text.

Colour guidelines

Consider the contrast ratio. Examples below show how to use colour combinations correctly.

Farger do
doThis

Examples of how not to use colour combinations. There is too little contrast between background and foreground.

Farger dont