BI Norwegian Business School
Last updated 28. June 2022
These are our current guidelines in regards to sub branding.
Through the years BI has had many different visual profiles for different projects. These guidelines are ment to help create a consistent brand identity.
Everything BI stands behind should be closely tied with the overall visual identity. Everybody benefits from collectively building our main identity. Repeated exposure to BIs logo and colors builds recognition. Consistency: It should be clear for students and other that BI stands behind. Strategically we are "one BI", and everything should use our main logo and colours by default.
Without own logo. Only using a concept/project "name". Example: "BI Mentor"
Sub-brand logo. Example: "BI StartUp". See examples below.
The files are available for download on the Logo / Wordmark page.
Contact the graphic department at BI.